Effects of Trust and Cognitive Absorption on Smart Phone Use and User Satisfaction


The KIPS Transactions:PartD, Vol. 17, No. 6, pp. 471-480, Dec. 2010
10.3745/KIPSTD.2010.17.6.471,   PDF Download:

Abstract

The purpose of this study is to explore determinants which affect the significant increase in the user acceptance of smart phone. This study also analyzes the effect of each variable on the actual acceptance by empirical methods. In this study, first, the system quality and the service quality are defined as independent variables based on developed IS success model of DeLone & McLean(2003). Second we proposed the research mode.1 by providing trust and perceptual immersion as intermediate variables. and user satisfaction and actual use as dependent variables by the proceeding research for accepting information technology and new service. Third, the statistical analysis is conducted by surveying to 200 smart phone users for verifying a validity of research models and hypotheses. As a result, almost hypotheses are accepted in confidence interval except for the hypothesis between security and trust variable.


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Cite this article
[IEEE Style]
B. G. Lee, Y. K. Yeo, K. Y. Kim, J. H. Lee, "Effects of Trust and Cognitive Absorption on Smart Phone Use and User Satisfaction," The KIPS Transactions:PartD, vol. 17, no. 6, pp. 471-480, 2010. DOI: 10.3745/KIPSTD.2010.17.6.471.

[ACM Style]
Bong Gyou Lee, Yoon Ki Yeo, Ki Youn Kim, and Jong Hoon Lee. 2010. Effects of Trust and Cognitive Absorption on Smart Phone Use and User Satisfaction. The KIPS Transactions:PartD, 17, 6, (2010), 471-480. DOI: 10.3745/KIPSTD.2010.17.6.471.